January assessment learner response

Q2)Read the mark scheme for this assessment carefully. Write down the mark you achieved for each question:

Where you didn't achieve full marks, write WHY you think you missed out on the extra marks. Use the indicative content suggestions in the mark scheme to help with this.

Q1: 1/1
Q2: 0/1 Because i didn't what the non-verbal codes meant.
Q3: 2/8 Because i didn't portray how women would be in either a subversive or in a non-conventional way also didn't talk about femininity.
Q4: 0/2 Because i didn't talk about increasing profit or having a complete ownership over a creative product.
Q5: 2/2 
Q6: 6/20 Because i didn't talk about merchandise,IMAX and grassroots marketing.

Q3)Did you get any media terminology wrong in the assessment? Make a note of it here for future revision:
 
yes,at Q6 i said that guerrilla marketing can only be used by blockbuster films because they have a  lot of money but that is wrong and it can be used by independent films to.

4) Look specifically at question 3 - did you successfully write about both the preferred and oppositional readings? Did your answers match any in the mark scheme?

no,because i didn't talk much about the preferred reading and also didn't say how women were portrayed and also didn't talk about subversive and non-conventional.

5) Now look at question 4. Write a definition of vertical integration to revise this key industry terminology.

Vertical integration is when a company owns all parts of the chain of production of a media product.

6) Finally, look at your 20-mark essay - question 6. Write a four-paragraph essay plan for this question, using the suggested answers in the mark scheme to help you. Use this format:

I agree with this because when the movie is an independent one,you can't use star power you can only director power and the director might not have have a huge audience watching him so they have to rely on their consumers to tell their family members or friends.However if its a blockbuster movie then they can use star power which means big names are due to

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