Radio 1 Launch CSP: blog tasks

1) What radio stations were offered by the BBC before 1967?

The radio stations offered by the BBC in 1967

2) How was BBC radio reorganised in September 1967? What were the new stations that launched?

During the end of 1967. BBC brought in presenters of pirate radio stations that had lost their shows.

3) What was pirate radio and why was it popular?

Pirate radio are stations that broadcast music. Audience enjoyed there music which garnered numerous fans.

4) Why did pirate radio stop broadcasting in 1967?

Pirate radio was made illegal in the 1967 through the Marines Broadcasting Offences Act.

5) How did the BBC attract young audiences to Radio 1 after pirate radio stations were closed down?

The BBC hired the people that ran the pirate radio stations as they had amassed a large following allowing the BBC to gain more listeners.

6) What was 'needle time' and why was it a problem for BBC Radio?

The BBC was only allowed to broadcast 5 hour of music per day due to the restrictions that were placed on BBC.

7) How did BBC Radio 1 offer different content to previous BBC radio stations?

One of their channels was Home, it presented educational and political issues that was speech based. Another radio show was Light, it presented comedic and dramatic entertainment whilst also presenting music. Third presented classic art and music.

8) Who was the first presenter for BBC Radio 1 and why did these new Radio 1 DJs cause upset initially at the traditional BBC?

The first presenter of BBC Radio 1 was Tony Blackburn who was initially a pirate radio presenter caused controversy at the traditional BBC because the presenter presented the show similarly to how a pirate radio presenter which caused controversy.

9) Listen to excerpts from the Tony Blackburn's first 1967 broadcast - how might it have appealed to young listeners?

He was still the same Tony Black burn from radio caroline, was still not so formal about things.

10) What conventions did Tony Blackburn's radio show borrow from pirate radio - which made it very different to previous BBC radio content?

_______________________________

Audience and industry


1) What was the target audience for BBC Radio 1 in 1967?

BBC Radio 1 targeted teenagers in 1967 as they were more likely to listen to music.

2) Why did Radio 1 initially struggle to attract young listeners?

Radio 1 initially struggled to attract young listeners as teens believed the radio stations were not 'cool'. Also due to the opening of the new stations. Also Radio 1 attempted to recreate the style that Pirate Radio stations had however this back-fired as teenagers didn't respond positively to this.

3) What audience pleasures did Radio 1 offer listeners in 1967? (Use Blumler and Katz Uses and Gratifications theory).

_________________

4) How is the BBC funded?

The BBC is funded through TV license.

5) Applying Stuart Hall's Reception theory, what would the preferred and oppositional reading have been of BBC Radio 1 in 1967? 

The preferred reading of BBC Radio 1 in 1967 would've been that the radio show was 'cool' and 'edgy', which will attract many teenagers to the radio show. An oppositional reading of the TV show is that the radio show is lacking in entertainment and targets a much older audience.

Comments

Popular posts from this blog

Coursework Film Pitch

January assessment learner response

Reveal: case study